Marketing products are divided into direct marketing online marketing (direct marketing) and marketing analysis to assist consumers in the process of delivering customized marketing messages. Direct marketing products consist of providing additional data and creating marketing lists. The information provided by the data broker is not only demographic information such as age sex jobs, but also information on individuals and families such as height, body size, smoking status, child status, credit card use, and real estate security types. Marketing Analysis means a service aimed at predicting behavior through customer data analysis, through which the service is optimized for the sale or promotion of a particular product or brand and which media channel online newspaper is appropriate. Risk mitigation services are services designed to reduce the risk from customers, separated by identification and fraud detection.